One of the biggest challenges HR faces in the region is showing how they deliver what the business needs. Defining and measuring SMART performance objectives and KPIs that are output or delivery-focused are essential to ensure the success of what HR delivers. When implemented correctly and linked back to the business strategy, this will also help create a performance culture to drive business success. Defining and managing objectives and KPIs is often difficult for managers, and in particular HR, where measuring the impact of HR services and initiatives is challenging, as they are mostly related to people. In the past, HR has not been particularly strong on measuring how they contribute to business success, but as people they are seen as one of the main means of competitive advantage in business. Today with the advancements within HR\People Analytics, HR departments are increasingly expected to measure HR operational performance, project implementation and employment measures.

This course will cover how to define output-focused HR objectives and KPIs and show how to link these back to corporate objectives. You will explore how to use KPIs to manage what HR delivers and ensure that it is in line with business needs. You will also learn how to create a performance culture using well established tools such as the Balanced Scorecard, Visual Management and Management by Objectives.

Tom Raftery
it’s all about people, Dubai

Tom Raftery has established a human capital consulting company – it's all about people – based in Dubai, using his extensive experience in HR strategy, processes and systems, organisational design, leadership, change management, and compensation and benefits.

Prior to this, he was VP HR for Arc International, the world's largest glass and tableware manufacturer and was responsible for a workforce stretching from Japan to Africa, based in Dubai. Tom has over 30 years' international HR experience and has spent over 18 years in the Middle East, including working at Board level with the Nazer Group in KSA and as a consultant with a local HR consultancy.

Tom was the head of HR for a major division of British Aerospace, and HR Manager for a subsidiary of Sedgwick Forbes based in Athens. Tom has extensive consulting experience gained working for Towers Watson, Meirc, Arthur Andersen and his own consulting company. This experience covers all aspects of HR, large change management projects, leadership development, and facilitation work with senior executives.

Tom is now focusing on Human Capital Consulting, that involves listening to and understanding the client's needs and then developing appropriate solutions, along with the business case. This ensures that the solution adds value to the business.

Tom has a degree in industrial sociology, an MBA from Warwick University and is a member of SHRM and CIPD. He has presented at various conferences in Europe and the Middle East and is an engaging facilitator and trainer.

Tom has been awarded the Human Resource Business Professional (HRBP®), a global, competency-based credential designed to validate professional-level core HR knowledge and skills.